QASIM, Ismail. Omnichannel Touchpoints and Spontaneous Purchases: A Study on the Impulse Buying Behavior of Modern Consumers. EuroMid Journal of Business and Tech-Innovation (EJBTI), [S. l.], v. 3, n. 2, p. 1–10, 2024. DOI: 10.51325/ejbti.v3i2.189. Disponível em: https://v5.iejbti.com/index.php/1/article/view/73. Acesso em: 24 feb. 2026.